Course curriculum

  • 1

    Welcome to the Meaningful & Magnetic Branding Course!

    • Welcome & How to access the CCE Society Membership
    • Course & Kait Visser's Policies
    • Values and Inclusion Statment
    • Rebrand & name change notice
  • 2

    Module 1: Intro to Conscious Branding

    • Module 1: Intro to Conscious Branding 101
    • Module 1 Slide Deck
    • Module 1. Assignment 1: Reflective Journaling
    • CCBI Social Media Challenge #1: What will you use your influence for and not for?
  • 3

    Module 2: Following your True North in your Brand

    • Module 2: Following your True North in your Brand
    • True North Brand Presentation Slides
    • True North Mapping Exercise #2
    • Social Media Challenge #2: Sharing your Values
    • Value Embodiment Examples
  • 4

    Module 3: Authentic Brand Leadership

    • Conscious and Authentic Brand Leadership
    • Conscious Leadership Module Slides
    • Conscious Leadership Reflective Guide
  • 5

    Module 4: Inclusive and Conscious Community Building

    • Conscious and Inclusive Community Building
    • Collaboration and Community Building Ideas Bank
    • Conscious and Inclusive Community Building Presentation
  • 6

    Module 5: Conscious and Inclusive Content with Kait

    • Conscious and Inclusive Content
    • Conscious and Inclusive Content Module
    • Ethical copy and content guide
    • Video and audio transcribing resource guide
  • 7

    Module 6: Activating your Brand Magick using scent with Racheal Bahre

    • Creating your Brand Magic through NLP Anchoring
    • Creating your Brand Magic through NLP Anchoring Presentation Slides
  • 8

    Module 7: Brand Strategy with Sonia Moroni Duru

    • Authentic Brand Strategy and Identity with Sonia Moroni Duru
    • Color psychology guide
    • Authentic Brand Strategy & Identity Slide Presentation
  • 9

    (NEW BONUS) Module 8: Brand Magnetism

    • Creating your Energetic Funnel in your Brand
    • Creating your brand's energetic funnel reflective journal questions
    • Identifying your ideal client on social media
    • On brand client & customer profiling
    • Crafting your magnetic bio
    • Crafting your bio and signature brand tagline
  • 10

    (NEW BONUS) Module 9: Creating your brand's magnetic visual vibe

    • Creating your brand's visual vibe
    • Vibe check audit
    • Creating your brand style guide
    • Creating your personal brand style with guest expert, Ilyssa Herrington
    • How to DIY your Visual Brand & Color Psychology with Rachel Bos of Chestnut Road Design Co
    • Canva Design with Kailee of Eclectic Design Co
  • 11

    Group close out call + reflections on course from first cohort 8/2021

    • Final Group Coaching Close out Call